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The Stockdale Paradox

2011/02/19

“You must never confuse faith that you will prevail in the end—which you can never afford to lose—with the discipline to confront the most brutal facts of your current reality, whatever they might be.” –Vice Admiral J. B. Stockdale

I think I first read about it back in 2001 when “Good to Great” came out.

But right now, this is how I’m feeling.

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